Theodore Levitt papers, 1956-2000.

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Theodore Levitt papers, 1956-2000.

The papers of Harvard Business School professor Theodore Levitt include administrative records related to his role as the Head of the Marketing Area at HBS; speeches and writings; and emeritus papers. The bulk of the collection falls in the 1970s and includes administrative records, speeches, and draft versions of a variety of his most popular writings including "Marketing Myopia" and "The Globalization of Markets." This material highlights aspects of his career including duties as the Head of the Marketing Area, before becoming editor of the Harvard Business Review. The emeritus papers consist of correspondence, subject files, writings, and speeches and presentations given as a guest speaker domestically and internationally.

7 linear ft. (14 boxes)

Related Entities

There are 3 Entities related to this resource.

Harvard Business Review.

http://n2t.net/ark:/99166/w6645412 (corporateBody)

Levitt, Theodore, 1925-2006

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Theodore Levitt officially joined the faculty of Harvard Business School in 1959 and was appointed the first Edward W. Carter Professor of Business Administration in 1979. He served as the Head of the Marketing Area from 1977-1983. He was appointed by Dean John McArthur as the editor of the Harvard Business Review from 1985-1989. He stepped down as the editor of the HBR in 1990 and retained a faculty Emeritus title. From the description of Theodore Levitt papers, 1956-2000. (Harvard ...

Harvard university. Graduate school of business administration

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The faculty of the Harvard Business School was formally organized in 1913. For the school's first two years (1908-1910) the teaching staff was organized informally. From 1910 to 1913 the teaching and administrative staff was organized as an Administrative Board. From the description of Faculty minutes, 1908- [microform]. (Harvard Business School). WorldCat record id: 269607747 ...